Thursday 4 February 2010

Artefact 1! The Webby Awards

For the survey I had now decided to compile for my first artefact I needed to find successful advertising banners to base my questions around. Searching into successful advertising banners online I came across the WebbyAwards a site showcasing award winning online advertising banner campaigns. You guys may want to check it out as some of the work featured on it is really good.

From the extensive winners I selected 3 banners to use as examples to base my survey questions around. The chosen 3 were a banner campaign, a single banner and a banner game application. The next step is to create the survey ready for testing and decide what it is exactly I want to find out.

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