Friday, 7 May 2010

Artefact6! Transparent Backgrounds and banner sizes

Ok time to get working on artefact 6. I have decided on a theme of 'Pirates of the Caribbean ' as I feel this is a gender specific theme as both males and females like these films. It also allows a strong negative reinforcement with the incorporation of the theme tune. The design will follow a designed level game structure similar to the maze used in artefact 5. There will be a time limit for completion of the levels with the incorporation of a time extension reward button.

The banner size will follow the standard leaderboard to begin with but will be expandable to reveal the game on rollover by the user.

To achieve this I will be making the background transparent and I have found a tutorial to achieve this http://kb2.adobe.com/cps/524/cpsid_52418.html#flash.

I have decided to use an expandable banner as artefact1 found that users liked movement within a banner so this is a way of incorporating this element. User interaction was also an element highly liked within advertising banners and this is displayed with the use of a game. One of the banners tested in artefact1 found that the users didn't like tit when a banner started without their input. The negative reinforcer goes against this finding but artefact2 found that this negative reinforcement helped encourage engagement.

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